Judging by the perfume industry statistics we have compiled for you, Canadians spend quite a sum on fragrances. What does the industry look like in the country — is it booming or declining? Which perfume do Canadians adore the most? Get the answers to these questions below.
Top 10 Perfume Industry Statistics for 2022
- In 2020, the number one perfume exporter was France, with 27.2% of total exported perfumes.
- 2021 marked the 100th anniversary of Chanel No. 5.
- In 2020, the worldwide perfume industry was worth US$32.8 billion.
- There are more than 36,000 fragrances in the world.
- In 2021, the revenue of the fragrance segment in Canada totalled $1,059.5 million.
- In 2020, there were 4,017 establishments engaged in retailing perfumes, toiletries, and cosmetics in Canada.
- From 2018 to 2019, Canada exported over US$50 million worth of perfumes.
- In 2019, Canada’s average yearly household spending on fragrances was $25.
- Department stores and beauty specialist retailers invested in ecommerce in 2020 to boost their sales.
- The market size of the beauty, cosmetics, and fragrance industry in Canada is $2 billion.
Captivating Fragrance Industry Statistics
Below, we provide three exciting statistics on the global fragrance industry. Before reading about Canada, these statistics will help you understand current global trends.
1. In 2020, the worldwide perfume industry was worth US$32.8 billion.
(Grand View Research)
According to the fragrance industry trends, the global market is expected to grow at a 3.9% CAGR from 2019 to 2025. The global market size is projected to hit US$40.9 billion by the end of the forecast period. What’s more, North America and Europe remain trendsetters in the industry.
2. In 2020, the number one perfume exporter was France, with 27.2% of total exported perfumes.
(World’s Top Exports)
Facts on worldwide perfume distribution revealed that France exported US$4.2 billion worth of perfumes that year, followed by Spain (US$1.6 billion or 10.1%) and Germany (US$1.4 billion or 9.2%).
The US came in fourth place with 8.1% of total exported perfumes, followed by Italy at 6.8% and Singapore at 6.2%.
Countries that recorded declines in their exported perfumes sales were the US (down -25.6%), Spain (down -31.7%), Germany (down -37.6%), Switzerland (down -39.7%), and UAE (down -86.1%).
3. There are more than 36,000 fragrances in the world.
(Fragrances of the World)
Every fragrance in the range is grouped by sub-note, note, and family using Michael Edwards’ Fragrance Wheel. It includes:
- Oriental notes (soft oriental, oriental, woody oriental)
- Woody notes (mossy wood, wood, dry wood)
- Fresh notes (citrus, water, green)
- Floral notes (floral, soft floral, floral oriental)
Perfume Industry Statistics for Canada
These Canadian perfume industry stats will open your eyes to the reality of the world of fragrances in the country. You will learn about some of the latest market trends, as well as the most popular scents.
4. In 2021, the revenue of the fragrance segment in Canada totalled $1,059.5 million.
Perfume industry statistics in Canada reveal that the market is projected to grow at a 1.92% CAGR in 2022–2026.
As a reminder, the fragrances segment refers to the consumer market for Eau de Toilette, perfume, and other scents that mask the body’s natural odour.
5. In 2020, there were 4,017 establishments engaged in retailing perfumes, toiletries, cosmetics, and personal grooming products.
(Government of Canada)
In 2019, the average revenue of the SMEs stood at $275.4 thousand, with 76.1% of businesses being profitable. Another interesting thing to note is that 99.8% of these establishments in Canada had up to 99 employees in 2020.
6. Department stores and beauty specialist retailers invested heavily in ecommerce, fragrance industry statistics for 2020 reveal.
Many channels such as hypermarkets, parapharmacies, and drug stores were open during lockdowns, offering a good selection of fragrances.
Despite that, sales were reduced due to the closure of beauty specialist retailers and department stores, known for generating greater value shares. Following that, these channels opted for investing heavily in ecommerce to boost their sales.
7. From 2018 to 2019, Canada exported over US$50 million worth of perfumes.
(World’s Top Exports)
Moreover, the perfume sales statistics marked a positive 14.4% change from 2019 to 2020. Overall, France took the number one spot for exported perfumes, followed by Spain and Germany. Namely, France exported over US$4 billion worth of fragrances in 2020.
8. In 2019, the average yearly household spending on fragrances in Canada was $25.
We took the perfume usage statistics from a survey conducted between 2010 and 2019 in Canada. The survey involved 18,400 respondents, and the results were released in 2021.
Interestingly, the highest average annual household expenditure on fragrances was recorded in 2015 and stood at $28.
9. The market size of the beauty, cosmetics, and fragrance industry in Canada is $2 billion.
The number of businesses in the country was 4,165, employing 10,842 people. Sephora, Sally Beauty Holdings Inc., and L Brands Inc. hold the largest market share in the industry.
Perfume Fun Facts
Read on to learn what our editorial team deems the most interesting facts about this long-standing industry.
10. The origin of perfumes is attributed to ancient Egyptians.
(Tailor Made Fragrance)
It is said that ancient Egyptians used scents in prayers and religious ceremonies. They did so by burning resin, perfumed unguents, and essential oils.
According to perfume facts and history, It was believed that burning the unguents and oils ensured divinities’ benevolence and protection. What’s more, the scents had the purpose of conveying prayers and messages to the dead.
11. The 16th century witnessed the popularity of perfume explode in France.
The spike was quite noticeable among nobles and upper classes. With the help from the court of Louis XV, “the perfume court,” everything was perfumed — gloves, furniture, and some of the clothing.
What’s more, the arrival of eau de Cologne in the 18th century prompted the industry’s further growth.
12. Fragrances can evoke memories from childhood.
(I Love Cosmetics)
According to a market survey on perfume, a fragrance can trigger emotions and vivid memories from your childhood. Almost 50% of those surveyed claimed that their earliest fragrance memories were formed between the ages of 4 and 8.
13. Celine Dion, a famous Canadian singer, is also the owner of Celine Dion Parfum Notes.
The perfume by the famous singer is a floral fragrance. Jean Claude Delville and Jean-Pierre Bethouart created it.
The top notes of Celine Dion Parfum Notes are Gardenia, Water Lily, Mimosa, and Nectarine. The middle notes are Heliotrope, Orchid, and Peony.
The base tones include Guaiac Wood, Vetiver, Australian Sandalwood, and White Musk. According to its reviews and perfume trends in 2020 and 2021, the fragrance is most suitable for springtime.
14. 2021 marked the 100th anniversary of Chanel No. 5.
(Town & Country)
In 1920, Coco Chanel met with the French-Russian perfumer Ernest Beaux. The designer asked him to concoct a bouquet that evokes “the scent of a woman.”
Having scoured the planet in search of ingredients, Beaux whipped up several candidates. Chanel went with the fifth sample, claiming that was her lucky number.
15. The Christian Dior fragrance “Miss Dior” was named after the designer’s sister Catherine.
The iconic perfume was influenced by the Dior siblings’ cherished memories of their flower garden in Grasse. Miss Dior’s notes are floral, with patchouli, jasmine grandiflorum, and Grasse rose.
All in all, these perfume industry statistics show that the market in Canada is growing, despite the pandemic. What’s more, consumers still opt for household names such as Chanel, Calvin Klein, and Dior.
How many perfumes are there in the world?
According to an online database called the Fragrances of the World, as of 2015, there are more than 36,000 fragrances. It profiles 17,000 perfumes and is updated weekly.
(Fragrances of the World)
How much money is spent on perfume each year?
In the US, the number of consumers who spent US$500 or more on fragrances in the last 12 months was 1.74 million. However, the vast majority, 40.62 million Americans, spent less than US$50 on fragrances.
As for Canada, stats reveal that the average annual household expenditure on fragrances in 2019 was $25.
How much is the perfume industry worth?
The size of the global perfume market is projected to amount to US$52.4 billion by 2025.
That, however, differs from the findings of the Grand View Research. According to their report, the market size of the global perfume market will hit US$40.9 billion by 2025.
As for 2020, perfume industry statistics found that the worldwide perfume market hit a total value of US$32.8 billion that year.
(Statista) (Latest Industry Trends & News)